‘Super’ heading should not apply to politics

Sunshine Week will be celebrated nationally this next week. No, we’re not talking about the weather, but a week sponsored by the American Society of News Editors and Reporters.
Sunshine Week in the news industry is a celebration of open government and that open government protects your right to know.
While here at the Aurora News-Register on page A2 the Public Record has appeared for well over 50 years. Most newspapers have some form of a public record page. Some newspapers also publish a police log detailing routine police activities such as noise complaints and minor irritations from people who have phoned a complaint to the law center.
One of those calls drew a smile after it appeared recently in another Nebraska newspaper’s police log report. A keen-eyed caller reported spotting an auto driving down her neighborhood streets at a slow speed then stopping, starting again, stopping, starting, etc. The police investigated the incident and found the culprit was the mail carrier who on this particularly day had used his own car to deliver mail because the post office vehicle was being repaired.
 Well, thank goodness we’ve got that political “Super Tuesday” out of the way and now news coverage can return to normal . . . if there is such a thing as “normal” anymore.
Remember when “Super” was a word that once described something that we anxiously waited for?  Super Bowl and a Super Sale come to mind along with the appearance of Superman. “Super” was also a word that we sometimes dreaded -- like the first time our body qualified to fit into a “super-sized” garment. The past Super Tuesday met my qualifications for dread. To me it brought home the reality and left me wondering, “Are these the best presidential candidates we can find in a nation boasting over 310 million people?”
Newspapers thrive on advertising revenue and as a former newspaper ad salesman one of my favorite stories involved a salesman calling on a prospective client for an advertisement. The salesman made his pitch to the client, but the client replied, “Nothing doing. Been here 80 years and never advertised.”
“Excuse me sir, but what’s that building on the hill and how long has it been there?” asked the salesman.
“The village church,” the businessman answered, “and it been there for over 300 years.”
“Well,” was the salesman’s reply, “but they still ring the bell.”
RL Furse  is publisher emeritus of the News-Register

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